Amazon Haul 101 – A Shopper’s Guide

Amazon Haul is a budget storefront inside the Amazon app and website where every item costs $20 or less, built to compete with Temu and Shein. Most items are under $10. Orders ship in one to two weeks, free over $25, with a 15-day return window and Amazon’s A-to-z Guarantee. Haul launched in the United States on November 13, 2024 and by late 2025 was live in more than 25 countries and regions, trading as Amazon Bazaar in some of them.

This guide covers how Haul works for shoppers (shipping, returns, discounts, where it is available), how it compares with regular Amazon, Temu and Shein, what changed after the US de minimis exemption ended, and the part most explainers skip: what Amazon’s own seller rules say about selling on Haul, and when it is worth it.

Updated October 18, 2026. Facts below are taken from Amazon’s Haul customer pages and seller help documentation as of this date; where a figure comes from a third party, it says so. What it isAmazon’s $20-and-under storefront, separate cart and checkout, inside the Amazon app and on the web LaunchedNovember 13, 2024 (US beta); UK May 6, 2025; 25+ countries and regions by November 2025 Price cap$20 per item in the US; most items under $10, many under $5 DeliveryOne to two weeks; no Prime delivery, no paid expedite in the US Shipping costFree on orders of $25 or more; $3.99 under $25 (UK threshold £15) Returns15 days from delivery; free for items over $3; items $3 or under are refunded without a return Volume discounts5% off orders over $50, 10% off orders over $75 SellersInvitation only; all listings under the brand name “Generic”; fulfilled by Amazon only

What Is Amazon Haul, Exactly?

Amazon Haul is a separate shopping experience built around one constraint: nothing costs more than $20. It has its own search, its own cart and its own checkout, so items you add in Haul do not mix with your regular Amazon basket. Amazon launched it to compete directly with Temu and Shein, which had trained shoppers to accept longer delivery in exchange for very low prices on unbranded goods.

It is not a “haul video” feature and it is not a curated list. It is a store. Every listing is sold through Amazon’s marketplace, backed by the A-to-z Guarantee, and shipped by Amazon, but the model behind it is different from the rest of Amazon: most Haul inventory is held in fulfillment centers run by Amazon’s logistics partners in China and shipped to the customer from there, which is what makes the prices and the delivery times what they are.

Amazon’s own one-year summary put the catalog at more than a million items priced under $10, with selection up nearly 400% since launch, and said the store had expanded to 25 locations including Australia, France, Germany, Italy, Japan, Spain and the UK, with Mexico, Saudi Arabia and the UAE served under the Amazon Bazaar name. Amazon has since begun dropping the “beta” label.

Key takeaway: Haul is a separate low-price store inside Amazon, not a feature of the main one. The trade is explicit: a $20 ceiling and prices mostly under $10 in exchange for one to two week delivery, a 15-day return window and no Prime shipping.

How Does Amazon Haul Work?

Finding it

In the Amazon Shopping app, search “Haul”, tap the Haul icon in the main menu, or go to amazon.com/haul in a browser. Amazon added web access in 2025; at launch it was app-only. You do not need Prime, and Prime gives you no shipping benefit inside Haul.

Shopping and checkout

Haul has its own product feed, search and cart. Listings are short, usually with fewer specifications than a regular Amazon page and with the price doing most of the work. Items added in Haul check out through the Haul cart only. Two volume discounts apply automatically at checkout: 5% off when the order is over $50 and 10% off over $75.

Shipping and delivery

Orders of $25 or more ship free; orders under $25 carry a $3.99 fee in the US. Delivery takes one to two weeks because most orders leave from partner-operated fulfillment centers in China rather than Amazon’s domestic network. There is no same-day, next-day or paid expedited option. Tracking appears in Your Orders the same way it does for any Amazon purchase.

Returns

The Haul return window is 15 days from delivery, half the standard Amazon window. Items priced over $3 can be returned free at more than 8,000 US drop-off points (Amazon Lockers, Whole Foods, UPS Store, Staples). Items priced $3 or under are not returned at all: Amazon refunds and tells you to keep the item. On the seller side, Amazon’s policy is that Haul returns are liquidated, donated or disposed of and never shipped back to the seller, which is why returnless refunds are the default.

Payment

Credit, debit and Amazon gift cards. Amazon Business accounts cannot shop Haul.

Amazon Haul vs. Regular Amazon vs. Temu vs. Shein

Feature	Amazon Haul	Regular Amazon	Temu	Shein
Price range	$20 cap; most under $10	All price points	Mostly under $30	Mostly under $50
Delivery time	1 to 2 weeks	Same day to 2 days with Prime	About 1 to 2 weeks; faster from US warehouses on some items	About 1 to 2 weeks
Free shipping threshold	$25	$35, or Prime	Varies by promotion; often around $20	Varies; often around $29
Return window	15 days	30 days	90 days	Up to 35 days
Prime shipping	Not available	Yes	No	No
Where orders ship from	Mostly partner-run fulfillment centers in China; some domestic FBA inventory	Amazon’s domestic network	China and some US warehouses	China and some US warehouses
Buyer protection	Amazon A-to-z Guarantee	Amazon A-to-z Guarantee	Temu Purchase Protection	Shein’s own policy
Brand names on listings	All listed as “Generic”	Branded and generic	Mostly unbranded	Shein and partner brands

Where the same item exists on regular Amazon at a similar price with Prime delivery, regular Amazon wins. Haul earns its place on cheap functional basics where you can wait, and where Amazon’s returns and customer service matter more than a few dollars. For a deeper comparison with Temu specifically, see Amazon Haul vs Temu.

Key takeaway: Haul’s real competitors are Temu and Shein, not regular Amazon. Against them it offers the A-to-z Guarantee and Amazon’s return network at similar prices and delivery times; against regular Amazon it loses on speed and return window every time.

How Is Amazon Haul So Cheap?

Five things keep Haul prices under $10 that do not apply to the main store.

• Inventory sits near the factory, not near the customer. Amazon’s seller documentation says Haul inventory is often stored in a fulfillment center operated by one of its third-party logistics providers in China. Goods move in bulk to that warehouse and ship to the customer only after the order, so there is no US storage cost and no capital tied up in a domestic network.
• Delivery is slow by design. One to two weeks allows consolidated, low-cost international shipping instead of the air and ground network that makes Prime delivery possible.
• Everything is unbranded. Every Haul listing carries the brand name Generic, so there is no brand margin, no marketing spend and no licensing in the price.
• Haul has its own fee card. Amazon charges Haul sellers a weight-based fulfillment fee that starts at $0.50 for a 4 oz item priced $3 or under, with flat $0.40 per cubic foot storage and no placement or aged-inventory fees. Lower fees to the seller mean lower prices to the shopper.
• Returns are not shipped back. Amazon liquidates or disposes of Haul returns rather than returning them to the seller, and refunds items under $3 without a return at all. That removes the reverse-logistics cost that a $4 item cannot carry.

Where Does Amazon Haul Come From, and Why Did Amazon Launch It?

Amazon launched Haul on November 13, 2024 as a direct answer to Temu and Shein, which had grown quickly in the US by selling unbranded goods shipped from China at prices Amazon’s main store could not match. Rather than cut prices across the main store, Amazon built a separate experience with Temu’s economics (overseas inventory, slow shipping, no brands) and Amazon’s trust layer (the A-to-z Guarantee, Amazon returns, an existing account and payment method). Most Haul products are sourced from manufacturers and sellers in China and held in partner-run warehouses there; a smaller share comes from inventory already in Amazon’s domestic FBA network.

Are Amazon Haul Items Used?

No. Amazon’s Haul selection policy requires every item to be in new condition. Haul is not a returns, open-box or Warehouse Deals channel; those are separate Amazon programs. What varies is quality between batches of unbranded goods, not condition.

What Is Worth Buying on Amazon Haul?

Haul works best for items where the brand does not matter and a two-week wait does not cost you anything.

Buy on Haul	Why	Buy on regular Amazon instead	Why
Phone cases, cables, screen protectors, earbud cases	Commodity accessories; specs rarely matter below $10	Chargers and power banks	Safety certification and battery quality matter; check a branded listing with reviews
Craft, stationery and party supplies	High unit count, low stakes, no sizing	Anything you need this week	Haul cannot be expedited; regular Amazon delivers in one to two days with Prime
Kitchen gadgets and organizers	Simple plastic and silicone tools where a generic version is fine	Skincare, supplements, food	Not sold on Haul; Amazon’s seller rules exclude ingestible, topical and expiration-dated products
Seasonal decor and gift wrap	Used once, price matters most	Fitted clothing and shoes	Thin size information and a 15-day return window make fit risk expensive
Basic apparel (socks, hair accessories, simple tees)	Low price, predictable sizing	Items that are the same price on regular Amazon	Always check: if the main store matches the price with Prime delivery, Haul has no advantage

How to Shop Amazon Haul (Step by Step)

1. Open the Amazon Shopping app, search “Haul”, or tap Haul in the main menu. On the web, go to amazon.com/haul. There is no separate Haul app in the US; in some Bazaar markets there is a standalone app.
2. Browse or search inside Haul. Prices shown are final item prices; the $20 cap applies to every listing.
3. Add items to the Haul cart. It is separate from your regular cart and cannot be merged.
4. Reach $25 for free shipping, or pay $3.99 below that. Discounts of 5% over $50 and 10% over $75 apply at checkout automatically.
5. Check out with your existing Amazon payment method. Delivery takes one to two weeks and shows in Your Orders with tracking.
6. If something is wrong, start a return from Your Orders within 15 days. Items over $3 return free; items $3 or under are refunded without a return.

Is There a Fake Amazon Haul Website?

Yes, scam sites and social media ads imitating Haul’s “crazy low” pricing exist. The real Amazon Haul is only reachable inside the Amazon Shopping app or at amazon.com/haul (amazon.co.uk/haul in the UK, and the local Amazon domain elsewhere). It uses your existing Amazon login and payment methods and never asks you to pay through a separate site, app store checkout or gift card. If a “Haul” link leaves the amazon.com domain, it is not Amazon.

Where Is Amazon Haul Available?

Market	Brand	Launched	Price cap and free-shipping threshold
United States	Amazon Haul	November 13, 2024	$20 cap; free shipping over $25
United Kingdom	Amazon Haul	May 6, 2025	£20 cap; free delivery over £15
Germany, France, Italy, Spain	Amazon Haul	2025	Local-currency caps; check the local Haul page
Japan, Australia	Amazon Haul	2025	Local-currency caps
Mexico, Saudi Arabia, UAE	Amazon Bazaar	2025	Local-currency caps; Bazaar also runs as a standalone app in some regions
Canada	Not launched	Not announced as of October 2026	Searches for “amazon haul canada” currently land on US or UK pages

Amazon described the footprint as “25 locations” in November 2025 and has said more markets are planned for 2026. Availability depends on which Amazon marketplace you are signed into, so a US account does not see the UK store and vice versa.

Is Amazon Haul Legit and Safe?

Yes, with the same caveats as any ultra-low-price store. Haul orders are placed with Amazon, paid through Amazon, and covered by the A-to-z Guarantee, so a missing or misdescribed order is handled the same way a regular Amazon order is. Amazon says Haul products go through its standard safety and compliance checks and that Haul sellers are vetted.

What you give up is predictability. Listings carry the brand name “Generic”, specifications are thin, and quality varies more between batches than it does on branded goods. Delivery is slow and cannot be expedited. The return window is 15 days instead of 30. Treat Haul as a place for low-stakes basics, check whether regular Amazon has the same item with Prime delivery before ordering, and expect that an item costing less than $3 will be refunded rather than returned if something is wrong.

What Changed for Amazon Haul in 2025 and 2026

De minimis ended. On August 29, 2025 the United States ended the de minimis exemption that had allowed parcels under $800 to enter duty free, the mechanism that Temu, Shein and Haul’s China-shipped model all relied on. Amazon absorbed the change rather than closing the store: it kept the $20 cap, kept expanding selection, and added more domestic Haul inventory that ships from the regular FBA network. No independent study has yet measured a clean Haul-specific price increase, and the catalog kept growing through the change, which suggests the economics still work at Amazon’s scale.

Selection and markets grew. Amazon reported selection up nearly 400% in the first year, more than a million items under $10 by November 2025, 25 markets, Amazon Live video integrated into the Haul feed, and a dedicated Haul sale event in November 2025 with $1 and $0.11 “crazy low” deals. Expect a similar event in the run-up to Black Friday 2026.

Beta label is going. Amazon has been removing the “beta” tag market by market, and the store is now a permanent part of the Amazon app alongside the main store, Fresh and Pharmacy.

Can You Sell on Amazon Haul? What Amazon’s Seller Rules Say

This is the question most Haul explainers avoid, and the one that matters if you run an ecommerce brand. Amazon publishes the program rules in Seller Central, and they describe something closer to a separate, Amazon-controlled business than to a new listing surface.

Invitation only

You cannot enroll from Seller Central. Amazon’s help page states that Haul is operating on an invitation-only basis and gives one route in: an interest-list mailbox at interested-sellers@amazon.com. Seller fulfillment is not available; every Haul order is fulfilled by Amazon.

The rules that decide whether it fits

• Brand name is “Generic” on every listing. Your brand does not appear. Brand Registry, A+ content and Transparency do not apply to the listing.
• ASINs and SKUs must be unique to Haul. You cannot run the same ASIN on Amazon.com and Haul, and you cannot reuse a SKU between them. Haul is a duplicate catalog with its own identifiers and inventory.
• $20 customer price ceiling, and Amazon publishes recommended seller prices per product type that mostly sit between $7 and $12.50. Individual Haul stores can set lower caps.
• Size, weight and category limits. New condition only; for inventory held in an Amazon fulfillment center, under 1.5 lb and within 16 x 12 x 5 inches; nothing ingestible, nothing applied to skin, nothing expiration-dated, no hazmat, and batteries only inside equipment (with an annual safety data sheet for lithium).
• Returns never come back to you. Buyer returns are liquidated, donated or disposed of by Amazon. Returnless refunds are the default and cannot be switched off. Items $3 or under are not returnable at all in the US. Return processing and high-return-rate fees are $0 on Haul.
• International sales are a wholesale transaction. When a shopper in another Haul market buys your product, Amazon buys it from you at your US price and handles the cross-border shipping and delivery itself.

The two fulfillment models

Amazon runs Haul inventory two ways. Haul Direct Fulfillment holds stock in fulfillment centers operated by Amazon’s third-party logistics partners, mostly in China, and ships to the customer from there, bypassing the local Amazon network. Haul Distributed Fulfillment extends Haul visibility to ASINs already enrolled in FBA and stored in the domestic network; items qualify if they sit under the product-type price cap, or are discounted with a strike-through price below $20. The second model is the one that matters for US and Canadian brands: it turns Haul into a clearance surface for slow FBA stock, with no new inventory position in China.

What it costs

Shipping weight	Apparel	Non-apparel
4 oz or less, item priced $3 or under	$0.50	$0.50
4 oz or less, item priced over $3	$0.99	$0.88
4 to 8 oz	$2.05	$1.77
8 to 12 oz	$2.84	$2.60
12 to 16 oz	$3.48	$3.22
1 to 1.25 lb	$4.14	$3.72
Over 4 lb	$12.23	$12.51

Shipping weight is the greater of unit weight and dimensional weight (volume divided by 139), and FBA size tiers do not apply. Storage is a flat $0.40 per cubic foot per month with no peak uplift, and Haul inventory is exempt from inbound placement fees and the aged-inventory surcharge. Haul ASINs are not eligible for the FBA New Selection program. The published rate card still carries a footnote saying storage and removal fees were $0 “until the second quarter of 2025”; that waiver has expired, so model the published rates as live.

Key takeaway: Haul is built for cheap, light, unbranded, non-perishable goods moved in volume. The fee structure is attractive at the light end (a 4 oz item can cost $0.50 to fulfill) but the program takes your brand name, your ASINs and your returns. A brand that depends on brand equity should not be there; a line of generic basics or slow FBA stock under $20 might.

Who should consider it, and who should not

• Fits: sellers with an existing unbranded or white-label line under 1.5 lb and under $20; sellers with slow-moving FBA inventory that can be marked down under $20 and surfaced through Haul Distributed Fulfillment; sellers already shipping from China-based 3PL stock.
• Does not fit: private-label brands whose value sits in brand recognition and reviews; supplements, food, skincare, and anything with an expiry date; products over 1.5 lb or outside 16 x 12 x 5 inches; anyone who needs returns back for refurbishment or resale.

What Amazon Haul Looks Like From the Supply Chain Side

Most Haul coverage stops at the shopper. From a prep and fulfillment floor, Haul is easier to understand as two physical flows that happen to share a storefront.

Flow 1: factory to China warehouse to doorstep

This is the default and the reason the prices are what they are. A manufacturer or seller moves cartons to a fulfillment center run by one of Amazon’s logistics partners in China. Nothing is prepped to FBA standards in the US because the goods never enter the US network; each order leaves China as a single parcel, clears customs as a low-value import, and lands one to two weeks later. Since the US ended the de minimis exemption on August 29, 2025, those parcels carry duty, and Amazon, not the seller, is the importer of record on cross-border Haul orders. That is why Amazon could absorb the change without raising the $20 cap: it controls the whole lane.

Flow 2: domestic FBA stock surfaced in Haul

Haul Distributed Fulfillment is the flow that touches a North American seller’s existing operation. Units that are already in the FBA network can appear in Haul if they sit under the product-type price cap or are discounted below $20. Operationally that means the product has already been imported, duty paid, prepped, FNSKU-labeled and received at an Amazon fulfillment center. The inbound work is identical to any FBA shipment, with three Haul-specific wrinkles:

• Separate ASIN, separate FNSKU, separate inbound. Because a Haul ASIN cannot be the same as the Amazon.com ASIN, the same physical product needs its own label run and its own shipment plan. The cheapest way to handle that is to split the lot at the prep stage, label one tranche for the Haul ASIN and one for the main ASIN, and ship both from the same dock, rather than relabeling later.
• The size and weight gate is checked at receiving. Under 1.5 lb and within 16 x 12 x 5 inches is the Haul limit for inventory stored in Amazon’s network. Dimensional weight (volume divided by 139) is what the fee card uses, so a light product in a large box pays as a heavy one. Right-sizing packaging before inbound is worth more on Haul than on standard FBA, because the whole margin is a few dollars.
• Speed to shelf decides whether a clearance play works. Haul demand is impulse-driven, and a discounted Haul listing earns nothing until the units are received. AMZ Prep’s standard FBA prep turnaround is 1 to 3 days and Middle Mile inbound checks in at Amazon in 2 to 4 days against an industry average of 7 to 10, which is the difference between a clearance batch selling inside a promotional window and sitting in a receiving queue past it.

What the unit economics force you to do

Take a non-apparel item priced at $9 in Haul. Amazon’s fee card puts fulfillment at $1.77 for a 4 to 8 oz unit. Add the 15% referral fee that applies to most categories ($1.35), a few cents of storage at $0.40 per cubic foot, and the fact that any return is refunded without the unit coming back, and the landed cost ceiling for a healthy margin sits around $3 to $4 per unit including inbound freight. That number only works with consolidated ocean freight and full-carton receiving. Air freight, LTL on small quantities, or individual-unit prep charges each eat the margin on their own. It also means returns are a write-off line, not a recovery line: at this price point no reverse-logistics step pays for itself, which is exactly why Amazon’s policy liquidates rather than returns.

What we see sellers get wrong

• Treating Haul as a second listing for a branded product. The Generic rule and the unique-ASIN rule make it a separate product line with its own inventory, and the economics above assume unbranded sourcing.
• Pricing to the $20 ceiling. Amazon’s recommended seller prices by product type mostly sit between $7 and $12.50, and the storefront is merchandised around under-$10 items. A $19 listing competes with regular Amazon, not with Haul.
• Holding Haul stock in the wrong place. Keeping a single domestic pool that can serve FBA, Haul Distributed and a DTC channel is simpler and cheaper than a China-only position for a seller who already imports; the FBA vs 3PL comparison covers when that holds and when it does not. Sellers who do not import and have no US inventory are better off in Flow 1 and should ask Amazon’s interest list about Haul Direct.
• Forgetting the excluded categories. Supplements, skincare, food and anything with an expiry date cannot enter Haul at all, so the prep conversation for those products is about FBA and DTC, not Haul.

For a seller testing Haul with existing SKUs, the practical path is a small FBA prep run on the clearance units, labeled for the Haul ASIN, and an inbound route such as Middle Mile that gets them received inside the window you are discounting for.

{kt(“Haul is two supply chains: a China-to-doorstep lane that Amazon runs end to end, and a domestic lane that reuses your FBA inventory and your FBA prep. In the domestic lane, Haul is a packaging, labeling and receiving-speed problem with a $3 to $4 landed-cost ceiling, and returns are a cost of sale rather than a recovery.”)}

Who Amazon Haul Is For

• If you already shop Temu or Shein: Haul gives you the same price band and delivery time with Amazon’s A-to-z Guarantee, your existing account, and 8,000-plus return drop-off points. Switch for anything where buyer protection matters.
• If you are a Prime member who wants it this week: stay in the main store. Haul has no Prime benefits and no expedite option; a $6 saving does not cover a two-week wait.
• If you are a brand selling on Amazon: Haul is not a listing channel for your brand. Every listing is Generic, ASINs cannot be shared, and returns never come back. The one use is clearing slow FBA stock under $20 through Haul Distributed Fulfillment.
• If you sell unbranded basics under 1.5 lb: email the interest list, price to the product-type recommendation ($7 to $12.50, not $20), and model from the Haul fee card. The light end of that card is cheaper than standard FBA.

Talk to AMZ Prep about FBA prep and inbound for low-price SKUs

Frequently Asked Questions About Amazon Haul

What is Amazon Haul?

Amazon Haul is Amazon’s ultra-low-price store inside the Amazon Shopping app and at amazon.com/haul. Every item is priced at $20 or less, most under $10, orders arrive in one to two weeks, and purchases are covered by Amazon’s A-to-z Guarantee. It launched in the US on November 13, 2024 and had expanded to more than 25 countries and regions by November 2025, operating as Amazon Bazaar in some markets.

How does Amazon Haul work?

Haul has its own search, cart and checkout inside the Amazon app and website. You browse items priced $20 or less, check out through the Haul cart, and the order ships in one to two weeks, usually from fulfillment centers run by Amazon’s logistics partners in China. Orders of $25 or more ship free; smaller orders pay $3.99. Discounts of 5% apply over $50 and 10% over $75.

How long does Amazon Haul take to deliver?

One to two weeks in the US. Haul orders are not eligible for Prime delivery and there is no paid expedited option, because most orders ship from partner-operated fulfillment centers overseas rather than Amazon’s domestic network.

What is the Amazon Haul return policy?

Returns are accepted within 15 days of delivery, half the standard Amazon window. Items priced over $3 can be returned free at more than 8,000 US drop-off locations. Items priced $3 or under are not returned; Amazon refunds the purchase and the customer keeps the item.

Does Amazon Haul have free shipping?

Yes, on orders of $25 or more in the US. Orders under $25 carry a $3.99 shipping fee. In the UK the free-delivery threshold is £15. Prime membership does not change Haul shipping cost or speed.

Is Amazon Haul legit?

Yes. Haul is operated by Amazon, orders are placed and paid through Amazon, and every purchase is covered by the A-to-z Guarantee. The trade-offs are slower delivery, a shorter 15-day return window, thin product specifications, and listings sold under the brand name Generic.

What is the difference between Amazon and Amazon Haul?

Regular Amazon sells at all price points with Prime delivery in one to two days and 30-day returns. Amazon Haul caps every item at $20, delivers in one to two weeks, allows returns for 15 days, has no Prime benefits, and uses a separate cart and checkout. Haul competes with Temu and Shein rather than with Amazon’s main store.

Is Amazon Haul available in Canada?

Not as of October 2026. Amazon Haul is live in the US, UK, Germany, France, Italy, Spain, Japan and Australia, and as Amazon Bazaar in Mexico, Saudi Arabia and the UAE. Amazon has said more markets are planned for 2026 but has not announced Canada.

Can I sell on Amazon Haul?

Only by invitation. Amazon’s seller help page states that Haul is invitation-only and directs interested sellers to interested-sellers@amazon.com. All Haul listings carry the brand name Generic, ASINs and SKUs must be unique to Haul, the customer price cap is $20, items must be new, under 1.5 lb and within 16 x 12 x 5 inches, and all orders are fulfilled by Amazon.

What does it cost to fulfill an Amazon Haul order?

Amazon publishes a Haul-specific rate card based on shipping weight rather than FBA size tiers. A 4 oz item priced $3 or under costs $0.50 to fulfill; 4 to 8 oz non-apparel is $1.77; items over 4 lb are around $12.50. Storage is $0.40 per cubic foot per month, with no inbound placement fee and no aged-inventory surcharge.

Do Amazon Haul sellers get returns back?

No. Amazon liquidates, donates or disposes of Haul returns and does not ship them back to the seller. Returnless refunds are the default and cannot be turned off; where an item is liquidated the seller receives the proceeds minus fees. Return processing and high-return-rate fees are $0 on Haul.

How is Amazon Haul so cheap?

Haul inventory is mostly held in partner-run warehouses in China and shipped only after an order, delivery is slow by design, every listing is unbranded (Generic), Amazon charges Haul sellers a lower weight-based fee card with no placement or aged-inventory fees, and returns are not shipped back to sellers. Each of those removes a cost that a $5 item cannot carry.

Are Amazon Haul items used?

No. Amazon’s Haul selection policy requires every item to be new. Haul is separate from Amazon Warehouse Deals and returns resale programs.

Is there a fake Amazon Haul website?

Yes, scam sites and ads imitate Haul. The real store is only inside the Amazon Shopping app or at amazon.com/haul (amazon.co.uk/haul in the UK). It uses your existing Amazon login and payment; any Haul link that leaves the Amazon domain is not Amazon.

What is worth buying on Amazon Haul?

Commodity items where brand and speed do not matter: phone accessories, craft and party supplies, kitchen gadgets, seasonal decor, and basic apparel like socks. Skip chargers and power banks, fitted clothing, and anything you need within a week. Haul does not sell skincare, supplements or food.

Why did Amazon launch Amazon Haul?

To compete with Temu and Shein in the under-$20 category without cutting prices across the main store. Haul copies their model (overseas inventory, slow shipping, unbranded goods) and adds Amazon’s account, payment and A-to-z Guarantee on top.

When did Amazon Haul start?

November 13, 2024, as a US-only beta in the Amazon Shopping app. It expanded to the UK on May 6, 2025 and to more than 25 countries and regions by November 2025.

Do products need different prep for Amazon Haul?

For Haul Distributed Fulfillment, prep is the same as FBA (FNSKU label, poly bag where required, carton compliance) but applied to a separate Haul ASIN, so the same product needs its own label run and shipment plan. Items must be new, under 1.5 lb and within 16 x 12 x 5 inches, and packaging should be right-sized because the Haul fee card uses dimensional weight. For Haul Direct Fulfillment, inventory is held in Amazon’s partner warehouses in China and US prep does not apply.

Did the end of de minimis change Amazon Haul?

The US ended the de minimis duty exemption on August 29, 2025. Amazon kept the $20 cap, continued expanding Haul’s selection and markets, and added more domestically held Haul inventory that ships from the FBA network. No independent study has measured a clean Haul-specific price increase since the change.